Wndrmade was born from a desire to reimagine fragrance, rooted in purity, artistry, and intention.

Co-founded by Stephen Biebel and Alice Yeung, our journey began with a life-changing health diagnosis that led to a deep sensitivity to synthetic fragrance. Around the same time, we left New York City for the quiet mountains of Kerhonkson, New York, where healing and reconnection with nature reshaped the way we approached everyday living.

As we searched for high-quality, luxurious fragrances made only from real plant ingredients, we found the options were limited. Even brands that claimed to be natural often relied on synthetic or lab-altered ingredients. So we decided to create our own.

Our journey as natural fragrance crafters began with a passion for designing perfumes using botanical ingredients to create beautiful, complex, plant-based scents. While perfume was our first creation, we soon realized that home fragrance was the perfect place to start. It allowed us to bring intentional, natural aromas into the spaces where people find comfort and connection.

From our studio in Kerhonkson, every Wndrmade product is handcrafted with care. Each scent is composed in-house, blending between 12 and 20 different essential oils and botanical extracts to create complex, finely balanced aromas that are completely free from synthetic perfumes and toxins.

Our approach to product design is guided by thoughtfulness and sustainability. Produced in small batches, our candles are housed in reusable and recyclable materials that reflect a minimalist aesthetic and complement any space.

In 2024, we expanded our offerings with the launch of our incense cones, made only from raw wood and resins with no added fragrance. Handcrafted and clean-burning, they stay true to our mission of creating intentional, natural home fragrance goods.

At Wndrmade, every product is a reflection of our belief that the things we surround ourselves with should enhance our well-being and connect us to the beauty of nature. 🌱